Millac
Commercial campaign and documentary storytelling partnership since 2025.
Wild Rice Films partnered with Millac to deliver a dual-content campaign designed to celebrate both the product and the people behind it. Combining commercial advertising with documentary storytelling, the project explores the passion, expertise and craftsmanship that define of the food industry's most trusted brands.
Partnership Since
2025
Campaigns Delivered
2
Content
Commercial Advertising
Documentary Storytelling
Food & Drink
Brand Heritage
Meet The Makers, Kevin Burke (2026)
Documentary profile of acclaimed chef and restaurateur Kevin Burke, owner of Dublin's Michelin-starred Library Street. The film explores the passion, creativity and dedication that underpin both his culinary philosophy and the pursuit of excellence in the kitchen.
Meet The Makers, Emer Kelly (2026)
Dairy farmer Emer Kelly shares the realities of life on the family farm in Westmeath. Honest, funny and full of character, the film offers a glimpse into the dedication, hard work and passion that helps produce the high-quality dairy ingredients at the heart of the Millac brand.
Meet The Makers, Mrs. Millac Gold (2026)
After more than 40 years with the Millac brand, Mrs. Millac Gold shares her extraordinary journey from the development of the original product through to its continued success today. A story of innovation, dedication and lasting passion for the craft.
Passion With Every Pour
An overarching brand film celebrating the people behind Millac Gold. Featuring farmers, chefs and long-serving team members. The campaign explores the passion, craftsmanship and commitment to quality that have defined the brand for generations.