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SUPERMAC'S
FAMILY ROAD TRIP
Client
SUPERMAC'S
Year
2021
Location
IRELAND
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To market the Supermac's brand, we showcased the provenance of their ingredients through a short story following Pat and his grandchildren exploring the locations where each of some of Supermac's most prominent products are produced.
The story will be told with an element of discovery through his children and grandchildren's eyes. Pat has been working with some of these producers since day one and now he wants to share this with his nearest and dearest.
